Last updated: 25th March, 2025

Fusion AI is committed to protecting your privacy and handling your personal data with transparency and care. This Privacy Policy explains how we collect, use, and store your information when you use our website (www.fusionai.co) or engage with our services.

1. Who We Are

Fusion AI is a technology company that develops AI-powered virtual employees to help businesses scale sales, service, and operations. Our registered business address is:
71-75 Shelton Street, London WC2H 9JQ
📧 hello@getfusionai.co.uk

2. Information We Collect

We may collect and process the following types of personal data:

• Contact information – such as your name, email address, or phone number (e.g. when you request a demo or submit a form).

• Usage data – including IP address, browser type, pages visited, and time spent on our website (collected via cookies and analytics tools).

• Voice demo data – if you enter your phone number to interact with our AI employee "Daisy", we may collect your number, call metadata, and call recordings.

• Calendly booking data – including your name, email, and selected demo time.

• Marketing preferences – when you opt in to receive updates or communications from us.

3. How We Use Your Information

We use the information we collect to:

• Provide access to demos and respond to enquiries

• Improve our website and services through analytics

• Train and optimise our AI systems

• Send relevant marketing communications (if you’ve provided your phone number or email)

• Comply with legal or regulatory requirements

Voice Demo Consent:
When you enter your phone number to use the Daisy voice demo, you consent to:

• Receiving a call from Daisy

• The call being recorded and stored for training purposes

• Your phone number being used for future marketing communications from Fusion AI

We will never sell or share your number with third parties.

4. Legal Basis for Processing

Under the UK GDPR, we rely on the following lawful bases to process your personal data:

• Consent – when you voluntarily submit your data for a demo or newsletter

• Legitimate interest – to improve our platform and engage prospective customers

• Contractual obligation – when we need to provide services you’ve requested

5. Your Rights

Under data protection laws, you have rights including:

• Access to the personal data we hold about you

• Request correction or deletion of your data

• Object to or restrict certain types of processing

• Withdraw consent at any time (e.g. unsubscribe from marketing)

To exercise any of these rights, email us at: hello@getfusionai.co.uk

6. Data Storage & Security

We store your data securely on trusted servers and implement appropriate technical and organisational measures to prevent unauthorised access, disclosure, or loss. Call recordings and contact information collected via the voice demo are stored securely and only accessed for internal training and optimisation.

7. Cookies

Our website uses cookies to:

• Analyse visitor behaviour and improve performance

• Remember user preferences

• Support security and accessibility

You can control or disable cookies in your browser settings. For more information, see our Cookie Policy.

8. Third-Party Tools

We may use trusted third-party services (such as Google Analytics, Calendly, or CRM tools) to help us operate our website and improve performance. These providers are bound by strict data processing agreements and do not have permission to use your data for their own purposes.

9. Marketing & Opt-Out

If you provide your email or phone number, we may contact you with marketing messages relevant to Fusion AI’s products or services.
You can opt out at any time by clicking “unsubscribe” in an email or contacting us at hello@getfusionai.co.uk.

10. Changes to This Policy

We may update this policy from time to time. The latest version will always be available here.

11. Contact Us

If you have any questions or concerns about this policy or how your data is used, please contact:
📧 hello@getfusionai.co.uk